Digital Packs

These are both examples of what a digital pack is. As you can see it is a 3 part CD case with a CD and other various information about the CD. They usually have the picture of the album on the front cover then have other photos on the inside that are related to the artist or the album. Digital packs are not used to much now days as most people download music onto their phones from the internet. But when they are bought people expect to see a list of the songs on the album and sometimes lyrics of the songs are included. 

In my digital pack I want to show a range of photos of my actress/principle dancer (Lauren Hampton) on the inside so that the buyers will be interested as to what the video is like. Rudimental not not normally related to dance so it will get people thinking. On the front cover I want a picture of Lauren spinning but the picture blurred. This sounds messy but when it is finished I hope to have a clear image of Lauren's face but the rest of her body as if she is spinning. It will be hard to create so my other idea I have in mind is having a picture of Lauren sat in the dance studio with her pointe shoes. This is a simple image but will show what the music video is about. This image will be a lot easier to create. I will take all of the photos when I am shooting my footage.   

Actors

Sophie Osborne (left)

Louis Leighton (middle)

Emily Knight (right)

 

These are my chosen actors for the part of the judges. I have chosen these people to act in my music video as I feel they fit the description of what I wanted, they are reliable, and easy people to work with. I chose to have 2 girls and a boy because I think that there would be more females at a dance school than males. All of these will be in the first and last scenes. They are a key part of the music video as it helps explain what is going on.  

Lauren Hampton

 

I have chosen Lauren to be my principle dancer. She was a lot of experience in the dance industry and fits my idea of the dancer perfectly. I have watched her dance and seen that she can perform the movements that I have choreographed. I believe that Lauren is a easy person to work with and she is easy to direct, this means that I could change parts of the choreography and she could pick it up easily. 

Planning Advert

This is a draft of what we want our advert to look like.

We created this in InDesign. We wanted to create a simple but interesting advert for a magazine. Our choice of picture is logical as our music video is about a dancer and her story. We have also taken the 'Rudimental' logo as this is what is on all of their tracks. I imported the logo into Photoshop as I wanted to make the background transparent. This was a difficult task as I wasn't sure on where to start, but when I managed to do it I was glad because it really makes the logo fit well into the advert. The colours used was also another key point to think about. I wanted to keep it simple so black was the best choice. It also fits with the dancers costume, this is something that in our real advert I need to make sure I do as it gives that professional effect and makes it look as if it all fits together. To make the advert look less like just a picture and logo I added the recording producers logo so that it looks more legitimate. I changed to colour of that so that it fit in with the colour scheme. Over all this is what I want the advert to look like when I have the photos of my dancer. A few problems that I may face is getting the same finish. This is taken by a professional photographer and is very well lit. To try and overcome this problem I have chosen to take my pictures in a black studio so that I can light it well. 

Camera Angles

For our video we want to use a range of camera angles. Also because we are filing someone dancing there are the right and wrong angles that you should film someone. We are planning on using a lot of medium shots, wide angle shots, close ups and extreme close ups. We are want to use a rang of height so that the audience can see from every angle. 

This is a range of the angles that we plan to use. All of these shots will be able to show a different part of the dancer. You can also mix a lot of them together so in the same scene you can have a few of the different angles. This will make the video interesting to watch. 

Mise-en-scene

Our costume, Hair and Make-up: 

Dancer:

Scene 1: Leotard, ballet shoes, hair up in ballet bun, Make-up natural. 

Scene 2: Leggings, trainers, hoodie, bag, Hair in ponytail, Make-up natural. 

Scene 3: Leggings, trainers, hoodie, bag, Hair in ponytail, Make-up natural. 

Scene 4: Leggings, trainers, hoodie, bag, Hair in ponytail, Make-up natural/ Leotard, ballet shoes, Make-up natural.

Scene 5: Leotard, ballet shoes, Make-up natural. 

Scene 6: Leotard, ballet shoes, hair up in ballet bun, Make-up natural. 

Judges:

Scene 1:  Formal clothing, Blouse, Skirt, Trousers, hair up, boy(smart hair), make-up natural. 

Scene 2: N/A

Scene 3: N/A

Scene 4: N/A

Scene 5: N/A

Scene 6: Formal clothing, Blouse, Skirt, Trousers, hair up, boy(smart hair), make-up natural. 

Props: 

Scene 1: table, pens, paper, tea.

Scene 2: Bed, Bathroom, Hair stuff, trainers.

Scene 3: trainers, water bottle, IPod. 

Scene 4: Bag, posters, trophies, medals, ballet shoes. 

Scene 5: bag, ballet shoes, remote, CD player. 

Scene 6: ballet shoes, table, pens, paper, tea. 

Lighting:    

Scene 1: Stage lighting. 

Scene 2: Natural lighting. 

Scene 3: Natural lighting.

Scene 4: Natural Lighting. 

Scene 5: Natural Lighting/ Stage lighting.

Scene 6: Stage Lighting. 

Performance

In our video there are 4 characters. We plan on asking people that we know and who are available to be our judges as they don't have that much air time. But for the dancer we have to find someone who fits all the needs that we have. We need to find someone who can dance key moves, someone who looks the part, and someone who we believe fits our characters description. 

Location

My location of  my music video is spaced over 4 different places. 

1. Audition Room

I have chosen to have this as one as my locations because this is where the dancer starts in the music video. For this I want to get a black space with a theatre feel. It needs to be big enough for someone to be able to dance in. It also has to look real and not just a room. I have a few places that I will look into. I will need to get permission from the owner, and make a time slot to be able to use this room. 

This is the type of audition room that I was thinking of. As you can see all the walls and floor is black, this is what a typical dance or drama studio is like. It will kick my video off to a good start making it look professional. 

2. Home/House

In the second part of the music videos we see the girl at home, waking up and getting ready for the day. She later returns to this location. This is a easy location to get hold of because I can use my own house or anyone else's who I ask. I will need to get permission to move things around etc... Filming in a house it goos because you can get everything just as you want and you can change things around. 

3. Public Location

In the third part of the video we see the dancer going on a run, although it isn't in the video very long it still counts as a location because we have to film there. The location we will probably look at using is a field, or a running area. Somewhere that has a good setting so it looks like she is going on a long healthy run. 

4. Dance Studio

The middle part of the video is the dancer dancing in the dance studio. She spends a lot of time in there as this is where we see the girl trying her hardest and 'not giving in.' For this we have to look at hiring something out or asking permission to use spaces available to us.